Dell and Telefónica Enter Alliance

Dell and Telefónica announced a strategic alliance to develop future products and services designed around enhanced data-first experiences, enabling customers to interact with family, friends and businesses whenever and wherever they choose. The alliance with Telefónica is part of Dell’s continued focus on developing smart mobile products
and services through value-added relationships.

“The demand for pervasive, instant-on, web-connected devices is everywhere,” said Ron Garriques,
president, Dell Communication Solutions Group. “We are excited to align with Telefónica and
leverage our combined strengths to create products and services that provide a simple and seamless
experience for our customers.”

“The new digital ecosystem, under construction, creates huge opportunities and advantages for all
industries that transform and adapt to the digital world, and not only in terms of productivity, but
also in terms of new lines of initiative, new applications and new business opportunities,”
said Vivek Dev, Director of Innovation at Telefónica. “And we are very excited to work with Dell to
develop these solutions.”http://www.telefonica.com
http://www.dell.com