Nokia preview plans for its “Ovi” Store, which will offer consumers relevant, targeted media through their social connections and their physical location information. Nokia said its goal is to provide a scalable media distribution network unrivaled in size and opportunity, with advanced content targeting capabilities and monetization options that allow content providers and application developers to leverage the power of Nokia’s global scale in devices.
The Ovi Store content will range from applications, games and videos to widgets, podcasts, location-based applications and personalization content for Nokia Series 40 and S60 devices. The Nokia N97, available in June, will be the first device to include the storefront. In addition, tens of millions of existing Nokia Series 40 and S60 users will be capable of enjoying the new service starting in early May.
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