Atlas Interactive India selected Orca Interactive for suite of middleware applications (RiGHTv) for a TV over IP service being developed by Bharat Sanchar Nigam Limited (BSNL), India’s largest telecom company. The Atlas netTV project is scheduled to launch services under BSNL’s brand name of DATAONE with an initial 50,000 subscribers in the National Capital Region of Delhi by the end of 2004. Thereafter Atlas plans to rollout these services across 38 major cities in India, reaching BSNL’s millions of phone subscribers.
Atlas has set a target to sign more than one million subscribers within 24 months. Financial terms were not disclosed.
Orca’s RiGHTv suite of middleware applications support Live TV, Near Video On Demand and Video On Demand service to its customers. The company’s RiGHTv XVOD allows operators to supply subscribers with video content on demand and to incorporate advertisements and t-commerce features in an interactive TV service. Its RiGHTv XBIP allows operators to create and manage live TV and NVOD channels over broadband networks. http://www.oneworldinteractive.comhttp://www.atlastelecom.com
