AOL has acquired Third Screen Media, the leading mobile advertising network and mobile ad-serving and management platform provider. Third Screen Media will operate as a wholly-owned subsidiary of AOL’s Advertising.com division. Third Screen Media will continue to be headquartered in Boston. Financial terms of the deal were not disclosed.
“AOL is one of only four at-scale advertising businesses on the Internet, and the acquisition of Third Screen Media gives us a very strong position in the fast-growing mobile space,” said Randy Falco, Chairman and CEO of AOL.
Third Screen Media connects advertisers, publishers and mobile phone carriers on a common platform, allowing ads to be managed and delivered via WAP, downloadable applications, SMS, MMS and mobile video.
http://www.thirdscreenmedia.com
http://www.aol.com
