BT Rich Media reached an agreement with PORTFIVE, Europe’s leading sports marketing group, to make the international qualifying matches from the FIFA World Cup 2006 that won’t be televised – available over the Internet. Live games will cost €9.95 for a 250k or 500k stream and users can also download the game and retain it on their PC for a reduced cost of €6.95.
Philipp Wessel, Head of New Media at SPORTFIVE said: “This is a big development for sports over the internet… For the first time a significant programme of games are being made available on a live or delayed basis over the internet”http://www.btplc.com
