Google plans to distribute four- or five-minute clips of popular TV shows from MTV Networks via its online advertising service. The deal potentially will put selected video clips in front of a massive audience.
Under the deal, Google will distribute ad-supported content from MTV Networks to targeted website publishers, allowing publishers to showcase clips from premium programming like Nickelodeon’s SpongeBob SquarePants and MTV’s Laguna Beach to enhance the content on their websites.
http://www.google.comhttp://www.viacom.com
