An estimated 45 million consumers in the U.S., Germany, Great Britain and South Korea are now making all their voice calls from their mobile phone instead of fixed line home phones, according to a survey conducted by MORI on behalf of Nokia.
The study on Fixed-to-Mobile Substitution (FMS) also suggests mobile could challenge fixed line connections for data access in the home, too. On average, those who claim they are certain or very likely to adopt a wireless service for data expect this to happen in 1 to 2 years.
The study also found that the most fertile market for FMS is the young professional group, who use their mobile phone for most of their voice calls. These mobile users are more likely to be male; middle to high income, and make a large volume of voice calls. http://www.nokia.com
