T-Mobile Austria has deployed a single, consolidated database platform from Nokia Siemens Networks to power personalized services, such as “MyFaves” social networking, to its customers. The recently-implemented Nokia Siemens Networks subscriber data management solution enables T-mobile Austria to introduce new services and applications much faster than before, for instance by delivering targeted advertising and information services or community services like “MyFaves”.
Nokia Siemens Networks said its implementation replaced a number of separate databases used for different applications and services. The single, shared platform provides real-time access to all subscriber data — a complete view of each customer profile. This allows T-Mobile to provide profiled voice, data or multimedia services to its subscribers, based on their needs or preferences. The Nokia Siemens Networks solution based on the open, real-time One-NDS (Network Directory Server) platform also means greater reliability, availability and security of all services.http://www.nokiasiemensnetworks.com
