SES now reaches 351 million TV homes, according to the company’s research. This means that SES is now delivering video content to more than 1 billion global viewers.
This compares with 325 million households at the end of 2016.
SES attributes its increased reach to the addition of new countries (Ethiopia, Tanzania, Uganda and Turkey) and the wider reach of Yahlive, namely in the Maghreb countries, together accounting for 17 million more SES TV homes. On a like-for-like basis, the technical reach grew by 9 million SES TV homes, mainly in Nigeria, Ghana and the Middle East.
Out of its 351 million TV homes, SES directly reaches 145 million, and indirectly serves another 147 million cable homes, 40 million IPTV homes, and 18 million terrestrial homes.
“The Satellite Monitor shows that our strategy to invest in growth markets is successful and results in a significantly larger geographical reach,” said Ferdinand Kayser, CEO of SES Video. “We continue to leverage our growing, unique technical reach worldwide to help our customers build their businesses and expand their audiences. In Africa, our infrastructure will continue to play a key role in the digital switch-over, while in developed countries, namely Europe, our satellites remain the leading platform to deliver HD and drive Ultra HD to millions of households. We are also strongly supporting the development and roll-out of HD and Ultra HD in the Americas and Asia Pacific.”
