T-Mobile International selected Alcatel to provide its affiliated companies in Germany, the UK and Austria with a fully integrated interactive mobile TV solution. This solution will enable T-Mobile’s innovative “TV in Your Pocket” service, allowing the operator to address the booming mobile TV market, while enhancing its subscribers’ experience with interactive and personalized mobile TV programs. Financial terms were not disclosed.
Alcatel will provide T-Mobile International with an end-to-end integrated solution, including comprehensive customer care facilities and full flexibility in implementation of tariff schemes. Moreover, based on a joint T-Mobile and Alcatel Content Governance Model, T-Mobile has granted Alcatel responsibility for aggregating live TV content, as well as “made for mobile” channels.
In the first phase of the project, Alcatel will also host and technically operate the complete service platform for all three countries from its centre in Stuttgart, Germany.
http://www.alcatel.comhttp://www.t-mobile.net
