Verizon Wireless kicked off a marketing campaign to promote XLTE – its new network architecture that aggregates AWS spectrum with the company’s existing 700 MHz spectrum to deliver 2x the capacity of regular LTE.
XLTE Ready devices automatically access both 700 MHz spectrum and the AWS spectrum in XLTE cities. Customers with 4G LTE devices operating solely on the 700 MHz spectrum in XLTE markets also benefit from the extra capacity created by XLTE Ready device traffic moving to the AWS spectrum.
Verizon said nearly all of the devices it sells, including the newest DROID devices, Samsung Galaxy S4, S5 and Note 3, and the iPhone 5c and iPhone 5s, are XLTE ReadVy when purchased.
“The industry and tech world recognize this is a big deal, and we want consumers to know, too,” said Ken Dixon, chief marketing officer of Verizon Wireless. “We continue to offer the very best network, bar none. Now, XLTE provides an even greater advantage to customers by doubling the 4G LTE bandwidth and providing faster peak speeds in cities coast to coast.”
